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Analyst
Mark Shmulik
Period: Reporting periods mapped to calendar 2024 Q4 – 2026 Q2 (7 quarters).
- Questions
- 29on tracked calls
- Challenge rate
- 3%1 of 29 questions
- Companies
- 5questioned at least once
- Reporting periods
- 7with questions
These figures cover the whole profile: every tracked question, all reporting periods.
How to read these numbers
Challenge rate is the share of questions that pushed back, pressed for specifics or questioned management’s assumptions. It describes how questions were asked on the calls tracked here; it does not measure whether any view turned out to be right.
Rounding. Rates are rounded to whole percentages, so a small share can show as 0% even when some questions were challenging. The count beside each rate is exact; “none of N questions” means no question was challenging.
No questions recorded. “—” means there is nothing to calculate: no questions were recorded for that period on the calls tracked here. It does not mean there was no activity.
Fewer than 3 questions. A company-level rate is withheld when fewer than 3 questions were recorded for that company; the questions are still counted everywhere else.
Small samples. Profiles with fewer than 10 questions are marked Limited sample.
Reporting periods. Questions are grouped by the calendar quarter each company’s fiscal reporting period maps to, not by the date of the call. Periods without a calendar mapping are listed separately under their fiscal label.
Questions asked
Grouped by company, most questions first. Open a company to read its questions, newest reporting period first.
Showing 29 of 29 questions from 5 companies
METAMeta Platforms, Inc.11 questions · 7 reporting periods · 1 of 11 challenging
Calendar 2026 Q2
how do you think about whether consumer adoption can close this AI utility gap
Show response
Zuckerberg engaged the premise directly, contrasting the technical coding-agent market with the simplicity bar for billions of consumers.
Calendar 2026 Q1
how are you thinking about the team's focus here kind of divided on to further model training runs and kind of further specialization
Show response
Zuckerberg clearly described the two parallel loops: research team scaling models and product team building on top of them. Both iterate continuously.
I know it's too early to discuss 2027 CapEx. But we've had peers mention tonight a potential significant step-up.
Show response
Li declined to give 2027 CapEx guidance but acknowledged they have continued to underestimate compute needs and expect compute to become even more central.
Calendar 2025 Q4
I think in the question you had said that operating income growth in '26 would be higher than '25, and I want to make sure my comments were super clear
Show response
Susan Li explicitly clarified the commitment is absolute OI dollars above 2025, not OI growth rate, an important distinction given the expense acceleration.
Calendar 2025 Q3
how do you think about kind of the scale of those improvements versus kind of the progress we've seen over the last 2 years?
Show response
Susan Li emphasized that basis-point performance gains off a large base translate into meaningful absolute revenue growth.
Calendar 2025 Q2
just curious, has there just been any change or adjustment to how you think about the relationship between revenues or core business performance and the cadence of investment?
Show response
Susan Li signaled non-linear profit growth, explicitly warning investors that heavy-investment years will compress operating profit growth.
what are kind of some of the markers or KPIs that you're tracking on whether you're on track and making progress?
Show response
Zuckerberg listed qualitative internal markers but offered no external KPI, also warned of lag in monetization.
Calendar 2025 Q1
can you share some places where you've seen strong traction there? And are we progressing kind of faster, slower as you expected towards this milestone?
Show response
Zuckerberg reaffirmed the mid-level engineer AI milestone timeline as on track, with scaling into 2026.
with the expense guidance coming down just a touch, how should we think about just the overall cadence of expected spending
Show response
Susan Li explained lowered expense reflects updated comp forecasts, offset by higher infra/RL COGS; $5B range maintained.
Calendar 2024 Q4
how do we just think about the contribution of the formula for ad revenue growth going forward?
Show response
Susan Li reframed price-per-ad as an output metric and pointed to ongoing CPA improvements lifting CPMs over time.
do you view that as a better form factor to get the most out of the Meta AI assistance you highlighted in your opening remarks?
Show response
Zuckerberg said AI now drives at least as much value in glasses as holographic AR, flagging 2025 as a pivotal year.
GOOGLAlphabet Inc.7 questions · 7 reporting periods · 0 of 7 challenging
Calendar 2026 Q2
is there a particular objective where the constraints are most severe? Or is it really broad-based
Show response
Sundar: allocation starts with frontier AGI development, then core products and Cloud serving; third-party bridge deals are ROI-positive over the multiyear horizon.
Calendar 2026 Q1
is there a way to dimensionalize how much of the strength in search is being driven by that behavioral change
Show response
Schindler described the expansionary moment for search broadly rather than quantifying the specific contribution of AI-driven conversion improvements.
Calendar 2025 Q4
the relationship between investment levels and how you kind of expect core performance
Show response
Ashkenazi described highly rigorous framework evaluating all investment needs estimating near and long term yields. Determines total investment envelope and allocation across organization. AI investments already delivering results across business with cloud most visible externally. Also considers cash flow generation balance sheet health and fiscal responsibility. Pichai said top concern is capacity constraints including power land supply chain and how to ramp to meet extraordinary demand while driving efficiencies.
Calendar 2025 Q3
any meaningful differences to call out kind of around the behavior and depth of engagement
Show response
Pichai said AI Overviews engagement very high as natural part of Google experience. AI Mode has varied cohorts with core group of passionate early adopters who are seeking it out. Across all use cases seeing early adopters then more people coming in with users who use it continuing to use more over time with high satisfaction. Schindler said AI Overviews monetizing at approximately same rate as great baseline. Testing ads in AI Mode with opportunity on historically under-monetized queries through smart AI integration.
Calendar 2025 Q2
how you think Google has been doing it both kind of attracting and retaining key AI talent
Show response
Pichai said top AI people look for combination of frontier mission state-of-the-art work access to compute and working with best peers. Both retention and new talent metrics healthy despite individual headline departures. Ashkenazi said having full stack including research is critical resource. Investing appropriately in best minds while driving efficiency across business using AI tools internally. Continuing same discipline execution and efficiency efforts previously discussed.
Calendar 2025 Q1
the most usage and deployment of Gen AI internally at Google
Show response
Pichai said over 30% of code checked in now involves AI-suggested solutions up from 25%. Working on early agentic coding workflows with deeper experiences. Customer service teams leading internal adoption with enhanced user experience and efficiency. AI deployed across all company functions including finance and earnings preparation. On AI Mode people typing 2x longer queries with complex nuanced questions and product comparisons working well.
Calendar 2024 Q4
where do you see consumer agents going
Show response
Pichai said Gemini 2.0 built for enabling agentic use cases with definite progress. Agents expand opportunity beyond information to acting on needs. Far from zero-sum game with plenty of room for new use cases. Clear sense of additional use cases for Search users. AI overview response shows users react positively to new capabilities.
SNAPSnap Inc.6 questions · 6 reporting periods · 0 of 6 challenging
Calendar 2026 Q2
just kind of wondering what's different kind of as you've kind of ramped up in the seat?
Show response
Doug laid out the FCF-per-share framework: operating performance, disciplined capital allocation and dilution management; direct.
Calendar 2026 Q1
is there a different way to think about what Snapchat looks like 12, 24 months from now
Show response
Evan connected direct-revenue traction to confidence in Specs and future monetization; direct.
Calendar 2025 Q3
How do you see Snaps are all evolving here as kind of this distribution channel?
Show response
Evan framed Snap's chat interface as a distribution channel for AI agents via Sponsored Snaps; direct.
Calendar 2025 Q2
how your thinking has kind of evolved around how meaningful this business can be going forward.
Show response
Evan pointed to the ~$700M run rate and Lens+/creator products as increasingly meaningful revenue; direct.
Calendar 2025 Q1
where do you see My AI going, and perhaps kind of standing out versus the growing number of kind of AI chatbots
Show response
Evan said Snap differentiates My AI through visual communication and AR as the eventual AI interface; direct.
Calendar 2024 Q4
any color on what you've seen around engagement and advertiser behavior since TikTok went dark in the app stores?
Show response
Evan said platform uncertainty is benefiting Snap as advertisers and creators diversify; direct. (Asked by associate Luiza Nobre on behalf of Mark Shmulik.)
RDDTReddit, Inc.3 questions · 2 reporting periods · 0 of 3 challenging
Calendar 2026 Q1
is there any risk of kind of pushing the revenue lever too far that may have adverse effects on engagement?
Show response
Jen said ad load is low versus peers and not a strategic lever; growth comes from users and more valuable impressions.
when did you realize that you were kind of hitting a ceiling? And so kind of how far are we into kind of some of these material changes?
Show response
Steve said Reddit is mid-way through a top-to-bottom upgrade of people, process and tech, already seeing some retention gains.
Calendar 2025 Q2
Curious how you think about that mix shift going forward? Should we be looking for a kind of similar mix or kind of a focus area on one versus the other?
Show response
Steve said Reddit expects a balanced mix, with most users being both scrollers and seekers in a single day.
PINSPinterest, Inc.2 questions · 2 reporting periods · 0 of 2 challenging
Calendar 2026 Q2
I noticed a little bit of a slowdown in Europe. Is that just kind of tougher compares?
Show response
Julia detailed UCAN reacceleration drivers and said Europe/RoW moderation was expected on tougher comps and go-to-market changes.
Calendar 2025 Q2
Can you perhaps help us dimensionalize kind of what's driving that strength
Show response
Julia cited the lower-funnel playbook translating abroad; Bill said the whole platform is becoming search-like.
Challenge rate by company
Every company this analyst questioned, most questions first. A company-level rate is shown from 3 questions; below that it is withheld.
| Company | Questions | Challenge rate |
|---|---|---|
| META Meta Platforms, Inc. | 11 | 9%1 of 11 questions |
| GOOGL Alphabet Inc. | 7 | 0%none of 7 questions |
| SNAP Snap Inc. | 6 | 0%none of 6 questions |
| RDDT Reddit, Inc. | 3 | 0%none of 3 questions |
| PINS Pinterest, Inc. | 2 | —Rate withheld: fewer than 3 questions |
Activity by reporting period
Questions recorded for each calendar quarter that companies’ reporting periods map to (not the call date), with the challenge rate for that period. Periods inside the range with no questions are shown as “No questions recorded”.
| Calendar period | Questions | Challenge rate | Companies |
|---|---|---|---|
| 2024 Q4 | 4 | 0%none of 4 questions | 3 |
| 2025 Q1 | 4 | 0%none of 4 questions | 3 |
| 2025 Q2 | 6 | 0%none of 6 questions | 5 |
| 2025 Q3 | 3 | 0%none of 3 questions | 3 |
| 2025 Q4 | 2 | 0%none of 2 questions | 2 |
| 2026 Q1 | 6 | 17%1 of 6 questions | 4 |
| 2026 Q2 | 4 | 0%none of 4 questions | 4 |
- 2024 Q44 questions · challenge rate 0% (none of 4 questions) · 3 companies
- 2025 Q14 questions · challenge rate 0% (none of 4 questions) · 3 companies
- 2025 Q26 questions · challenge rate 0% (none of 6 questions) · 5 companies
- 2025 Q33 questions · challenge rate 0% (none of 3 questions) · 3 companies
- 2025 Q42 questions · challenge rate 0% (none of 2 questions) · 2 companies
- 2026 Q16 questions · challenge rate 17% (1 of 6 questions) · 4 companies
- 2026 Q24 questions · challenge rate 0% (none of 4 questions) · 4 companies
Topics
Topics tagged on this analyst’s questions.
- Cloud & AI11
- Margin10
- Innovation & R&D7
- Revenue Growth6
- Product Launch5
- Capex Investment4
- Capital Allocation4
- Demand3
- Subscriber Growth3
- Competitive Dynamics3
Show all 13 topics
- Geographic Expansion2
- Pricing2
- Cost Pressure1